hide flash
> <

Giveaways

Win a Save Your Do GymWrap!
Win a Wide Band Save Your Do GymWrap designed by VIVmag cover model Nicole Ari Parker!

Playlists

Dana Delany Tunes Up With Trainer Jill Miller
As featured in the Spring 2012 issue of VIVmag, for 10 years Body of Proof star Dana Delany has reaped the benefits of

Recipes

Grilled Eggplant-Pepper Fajitas With Black Bean Salsa
Try these tasty vegetarian fajitas!

VIVmag wins two int'l magazine awards

VIVmag, the all digital luxury magazine for women earns two international awards. The tradition of creating excellence in digital magazine publishing continues as VIVmag has won the Digital Magazine Awards 2010 - Silver Award for Lifestyle Magazine of the Year while also sharing in Photographer of the Year for their - March/ April VIV cover shot by Alexx Henry. DIGITAL MAGAZINE AWARDS - SILVER

VIV Says: Blog





ViX Sundress Benefits Skin Cancer Foundation

Style | No Comments
May 14th, 2009

The Skin Cancer Foundation receives 50 percent of the proceeds from this ViX Swimwear sundress.

The Skin Cancer Foundation receives 50 percent of the proceeds from this ViX Swimwear sundress.

Summertime brings two of our favorite things: trips to the beach and sundress weather! But remember to stock up on sunscreen to protect yourself from the sun’s ultraviolet (UV) rays that could lead to skin cancer — May is Skin Cancer Awareness Month, after all. In honor of that occasion, beginning May 15 ViX Swimwear is offering two sundresses ($285 each; one in black and one in white) with 50 percent of the proceeds donated to the Skin Cancer Foundation. The group funds skin-cancer prevention, research and education programs. Don’t forget to enter the special promo code (SCF30) when ordering online to receive 30 percent off.

Every year in the United States, there are more cases of skin cancer than the combined instances of breast, colon, lung and prostate cancers. About 90 percent of non-melanoma skin cancers are related to UV radiation. These statistics prompted Paula Hermanny, ViX’s founder and creative director, to promote skin-cancer prevention awareness. “I felt compelled to craft beautiful dresses to encourage, educate and empower women to be conscious of the sun,” she says. Take care when soaking up rays — no one wants to end up looking like this after a beach nap. The Skin Cancer Foundation’s sunscreen guide recommends applying 1 ounce of sunscreen — at least SPF 15 — half an hour before going outside.

We love that ViX is raising awareness about skin-cancer prevention with such gorgeous dresses. While supplies last, those who order online also receive a free headband for keeping tresses tousled by the ocean breeze in place. Do you have any sun-safety advice?

Tags: , , , , , , , , , , , , , , , , , , , , , , ,

Reader Comments:

No comments on this article yet.

Leave a Comment