hide flash
> <

Giveaways

Win a Save Your Do GymWrap!
Win a Wide Band Save Your Do GymWrap designed by VIVmag cover model Nicole Ari Parker!

Playlists

Dana Delany Tunes Up With Trainer Jill Miller
As featured in the Spring 2012 issue of VIVmag, for 10 years Body of Proof star Dana Delany has reaped the benefits of

Recipes

Grilled Eggplant-Pepper Fajitas With Black Bean Salsa
Try these tasty vegetarian fajitas!

VIVmag wins two int'l magazine awards

VIVmag, the all digital luxury magazine for women earns two international awards. The tradition of creating excellence in digital magazine publishing continues as VIVmag has won the Digital Magazine Awards 2010 - Silver Award for Lifestyle Magazine of the Year while also sharing in Photographer of the Year for their - March/ April VIV cover shot by Alexx Henry. DIGITAL MAGAZINE AWARDS - SILVER

VIV Says: Blog





Lessons From Puglia: The Truth About Italian Olive Oil

Healthy Eating, Travel | Comments: 3
August 27th, 2009
olive oil

Depending on the olive, the color of extra-virgin olive oil varies from chartreuse to yellow-green.

On a recent trip to Puglia we learned some down and dirty little secrets you should know next time you’re shopping for olive oil. First, Italy does not produce enough olives for all the olive oil it exports. This means lots of olive oil from Italy is blended with — gasp — oils from other countries, like Greece and Spain. These countries produce excellent olive oil, but it’s not Italian. Sneaky manufacturers get away with this by bottling the foreign oil in Italy, so make sure to check that the oil is made from olives grown and pressed in Italy if you’re aiming to splurge on Italian.

Another revelation: Cold-pressed extra-virgin is the only way to go. Here’s why: Extra-virgin olive oil is the gorgeous, green goo released when the olives are pressed for the first time in the fall (the best time to buy your oil). Since heat can mar the oil during pressing, you want no heat or hot machinery used to squeeze the olives. This first cold pressing releases a rich, grassy oil brimming with nutrients and disease-fighting compounds, such as cancer-fighting antioxidants. Believe it or not, mills sell the remaining pulp (mashed olives and pits) to companies that press it a second, third and maybe even fourth time, using chemical solvents to extract lower-quality oil. Yuck!

Finally, three things can turn your oil rancid, resulting in an “off” odor and bitter taste: sunlight, heat and oxygen. To avoid sunlight and heat, store your olive oil in a dark, cool place, such as a cupboard, and not on top of your stove. To avoid oxidation, buy your extra-virgin olive oil in small bottles, so you can use it up and replace it every month or so.

We always enjoy learning something new about our favorite ingredients. What kind of olive oil is in your cupboard?

Photo credit: Ivan Bajic

Tags: , , , , , , , , , , , , , , , , , , , , , ,

3 Reader Comments:

08.27.2009 at 6:50 am
Posted by Connie Juhl

If the blended olive oils can be sent out of Italy with the pure Italian oil as well how do we know the difference? What brands are exclusively grown and processedin Italy and not mixed with other oils?

08.27.2009 at 6:53 am
Posted by Connie Juhl

I would like to have the name of only the Italian oil, pure and not blended with other oils, shipped to the US. Thank you!!

09.24.2009 at 9:56 am
Posted by Luanne

Skip the grocery stores. For authenic Italian extra virgin olive oil (produced in small quantities) visit http://www.olio2go.com or one of their few competitors.

Leave a Comment