Cynthia Rowley Gives New Meaning to Biker Chic

A bicycle built for two, from Cynthia Rowley.

Our thoughts have turned to finding cool two-wheeled transportation after the recent flurry of events surrounding the Bicycle Film Festival in New York. (Check out the website for upcoming festival dates throughout North America, Europe and Australia.) Aside from being an eco-friendly, economical and fitness-minded, biking is now also high-style, thanks to designer Cynthia Rowley. That’s right, the fashionista (and biking enthusiast) is offering limited edition bikes in retro-chic designs on her website and in her stores — including the newest location in Boston.

The Beach Cruiser ($550) is available in a blue-and-green signature print or in white. (It even made an cameo appearance on an episode of the CW drama Gossip Girl.) For summer jaunts along the shore with a special someone — or at least someone you trust to do his or her share of pedaling — there’s the Tandem Beach Cruiser ($900). In honor of this past Mother’s Day, Rowley also introduced the Bicycle Built for Three ($1,200), complete with a child seat. When you’re not tooling around town on your bike, we suggest donning a miniature version — the Cynthia Rowley gold-plated bicycle necklace ($150).

We love Rowley’s clothing and the idea of cruising around on one of these cool rides. (We also think the video of models playing musical chairs to the soundtrack of The Beets is really fun.) Do you prefer simple bike designs or sleek modern types with bells and whistles?

Tags: Appropriate technology, Bicycles, Cruiser bicycle, cycling, Environmental technology, Green vehicles, Hospitality/Recreation, Sustainability, USD