VIV Extras

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Giveaways

Win Oscar Blandi Hair Products!
Five lucky winners will each receive dry shampoo spray and glossing cream (a $42 total value!).

Playlists

The Exercise Files With Annabeth Gish and Trainer Ashley Borden
As featured in the September/October 2010 issue of VIVmag, actor Annabeth Gish (FlashForward) and trainer Ashley Borden

Recipes

Chili-Lime Roasted Corn on the Cob
After a vigorous hike, nothing tastes better than sweet corn cooked to perfection over a campfire.

VIV Moments

Nicole DeBoom

nicole-deboom

Hometown

Boulder, CO

Joie de VIVre

My husband, Tim, fitness of all sorts, good coffee (I'm a coffee snob.), fresh veggies, baths, wine-tasting, working to learn, dogs (especially mine, Annie!), meeting people on airplanes (where I met my husband 11 years ago)

VIV Moment

For years I raced as a professional triathlete, climbing my way through the ranks. I quickly learned that my best successes came when the entire package was complete. That is, when I was fit, rested, well-nourished, and when I felt good about myself. Feeling good about myself while training and racing became tied to my body image which was ultimately tied to the clothing I was required to wear during races. I found that most of my apparel sponsors were not concerned about a woman’s self-confidence, thus I was racing in men’s XS clothing that just didn’t have any personality. I didn’t feel confident because I didn’t feel feminine. I wanted my clothing to enhance my personality, not quash it!

In 2003, I had an epiphany, my VIV Moment, on a winter training run in Colorado. I looked at my reflection in a store window as I ran by and thought, I want to feel pretty! I ran home and started scribbling the basis for what is now SkirtSports, a company aimed at creating attitude- (and curve-) enhancing fitness products.

SkirtSports has grown in less than three years into an international company that provides hot, sexy, sassy fitness clothing to women runners, cyclists, triathletes and fitness enthusiasts. We also started a line of girls products, because a fit lifestyle needs to be ingrained while we’re young.

I still work out everyday and jump into races when I can, but my new passion is inspiring women to include fun fitness in their lives. I am involved in every aspect of SkirtSports and I learn more every day than I ever would have imagined. In the end, I just wanted to create something cute that I could work out in. I never expected the overwhelming response of women who claim that the “Power of Skirt” has changed their lives. It’s a great feeling.

4 Reader Comments:

06.05.2009 at 10:56 am
Posted by Beth and Casey

We love Nicole!

06.18.2009 at 3:19 pm
Posted by Keera

Wow! what a great story!

Keera from CA

06.20.2009 at 10:54 am
Posted by T

Wow what an Awesome story! Keep it up, you have some Great ideas.Congratulations on your success !

T

07.05.2009 at 8:22 am
Posted by Tianna

Enjoyed reading this . Thanks for writing it .

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